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Patients Beyond Borders Hits a Home Run
0Bloomberg reports on top medical tourism destinations with lots of help from Patients Beyond Borders Patients Beyond Borders is a real medical tourism success story, and Josef Woodman, its CEO, [...]
How Consumerism, Globalization and the Internet are Changing Healthcare
1It was January 2005, and my secretary at the time came into my office and handed me a note. The message was brief, but clear. “Producer from 60 Minutes called. [...]
A Healthy Retreat from a Sick World
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How my seven day fasting retreat at keeps me fit and sane I just finished my annual health retreat at Camp Colon. No, that’s not really the name of the [...]
What’s more important in hospital marketing: the SEO or the Story?
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Last night I attended a presentation given by David Sable, the Global CEO of the NY based ad agency, Young and Rubicam. In the Q&A afterwards, I asked him what’s [...]
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